Partnership To Expand Connectivity In Brazil

By Mike Osenga16 April 2019

CNH Industrial N.V., in partnership with seven other companies, has developed ConectarAGRO, an initiative intended to consolidate and expand internet access across Brazil’s agricultural regions.

 This initiative will enable rural producers to access precision farming, digital and automated technological resources, CNH said, while gaining access to a range of new products and services enabled by connectivity. ConectarAGRO will also cover Case IH and New Holland’s agricultural machinery, Case Construction Equipment and New Holland Construction machines, and Iveco commercial vehicles.

CNH Industrial has partnered with AGCO, Bayer, Jacto, Nokia, Solinftec, TIM and Trimble for ConectarAGRO. Each company will contribute its expertise and market experience to help create an ecosystem and improve and develop conditions for connectivity in the sector. There will be no joint development programs, nor production or marketing of equipment, products or services by these companies, which will continue to operate independently, without combining economic activities or sharing risks or results. ConectarAGRO will promote open and standardized technologies, allowing more freedom and flexibility for the farmer.

 “The system will provide connectivity for the entire farm fleet, bringing together equipment, people and other devices under a single system,” said Gregory Riordan, director of Digital Technologies at CNH Industrial, South America.

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