REV, Chery In JV For Specialty Vehicles In China

By Mike Osenga06 December 2017

REV Group, Milwaukee, Wis., a manufacturer of specialty vehicle brands announced that it has established a joint venture with China’s Chery Holding Group Wuhu, China to manufacture RVs, ambulances and other specialty vehicles for distribution within China and select international markets.

Chery and REV will initially focus on RVs, with six models, and ambulances, with three models. The joint venture will also explore the development of other types of specialty vehicles. These products will be sold in China and internationally through Chery’s existing distribution network.

Tim Sullivan, CEO and president of REV Group said, “This is the culmination of two years of extensive research and study of the China market. Several individuals on our management team have extensive experience in China and we wanted to make sure we got it right. This is a significant step in our strategy to move our REV products into the international markets. We absolutely chose the right partner and we couldn’t be more enthusiastic about the future of our relationship with Chery.”

Chery and REV will begin immediately to develop the joint venture facilities in Wuhu, Anhui Province. The first vehicles are targeted to be made available to the market in second half of 2018.

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