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New GM For Kawasaki Engine Division

Posted on June 24, 2013

Naoto “Nate” Kobayashi has been named general manager at the Engines and Power Products Division of Kawasaki Motors Corp., U.S.A., based in Grand Rapids, Mich. He succeeds Fumihiro “Clint” Ohno, who is returning to Japan to manage all of Kawasaki’s worldwide general purpose engine sales efforts.

With nearly 30 years at the company, Kobayashi was most recently senior manager of Kawasaki Heavy Industries, Ltd. Parts Sales Department. He joined Kawasaki in 1985, originally working in the General Purpose Engine Group.  His career with Kawasaki saw him assume increasingly more responsible roles in both the engine category and with consumer products.

Kobayashi spent several years at KMC’s Irvine, Calif., headquarters, beginning in the late 1990s. He was in charge of support for the sales and marketing functions for both motorcycles and personal watercraft. He returned to KHI in 2003 to lead the New Product Management Group in the company’s Sales Administration Department.

The division recently announced that its supplier will no longer make power products as of the close of this calendar year. Kawasaki currently markets more than 40 general purpose engines, many of which are produced by Kawasaki Motors Manufacturing Corp., U.S.A., in its Marysville, Mo., facility.

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