Bittner New Marketing VP At Manitowoc

Posted on January 11, 2012

John Bittner has been promoted to the newly created position of vice president of global marketing for Manitowoc Cranes as part of a major reorganization of the company’s marketing department. In his new role, Bittner is responsible for the overall strategy and execution of all worldwide marketing activities for both cranes manufactured under Manitowoc Cranes’ brand lines and Manitowoc Crane Care. He reports to Ingo Schiller, senior vice president of worldwide marketing.

Bittner previously held the position of director of global marketing for Manitowoc Crane Care, the company’s customer service division.

In addition to the change in Bittner’s role, Chris Bratthauar has been promoted of global marketing, reporting to Bittner. He previously held the position of marketing communications manager for the Americas region. In his new position, he has global responsibility for all marketing communications functions, product literature, advertising, promotion and events. Amanda Barbarossa, will move into the America’s marketing communications manager position previously held by Bratthauar.